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	<title>Comments on: The paradox of choice</title>
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	<description>William Bakker is director of eBusiness at Tourism British Columbia. These are my personal thoughts.</description>
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		<title>By: Tom Wilson</title>
		<link>http://www.wilhelmus.ca/2009/08/723.html/comment-page-1#comment-237</link>
		<dc:creator>Tom Wilson</dc:creator>
		<pubDate>Sat, 08 Aug 2009 12:54:51 +0000</pubDate>
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		<description>Welcome back to the blogging world. I miss your posts. Great comments on Steven Joyce article - niche or specialized website or destination website. Perhaps all we really need a travel search engine to help reduce choices and save time.
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		<content:encoded><![CDATA[<p>Welcome back to the blogging world. I miss your posts. Great comments on Steven Joyce article &#8211; niche or specialized website or destination website. Perhaps all we really need a travel search engine to help reduce choices and save time.</p>
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		<title>By: Patrick</title>
		<link>http://www.wilhelmus.ca/2009/08/723.html/comment-page-1#comment-236</link>
		<dc:creator>Patrick</dc:creator>
		<pubDate>Thu, 06 Aug 2009 20:29:18 +0000</pubDate>
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		<description>Interesting post. To me the most important aspects of differentiation are experience and engagement. This may sound facile or obvious but it is at the root of the issue. Why do people choose a website (and return over &amp; over again)or use a method to select travel or even pick a particular destination? I believe the many subtle interactions and nuances that most travel sites ignore (such as end-user experiences and comments, simplicity and transparency) are the precise reasons why users use the site in the first place. I am very interested in the mobile context - which is even more personalized, highly contextualized and usually occurring in real-time in destination...  Thanks for your insights.
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		<content:encoded><![CDATA[<p>Interesting post. To me the most important aspects of differentiation are experience and engagement. This may sound facile or obvious but it is at the root of the issue. Why do people choose a website (and return over &#038; over again)or use a method to select travel or even pick a particular destination? I believe the many subtle interactions and nuances that most travel sites ignore (such as end-user experiences and comments, simplicity and transparency) are the precise reasons why users use the site in the first place. I am very interested in the mobile context &#8211; which is even more personalized, highly contextualized and usually occurring in real-time in destination&#8230;  Thanks for your insights.</p>
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		<title>By: Happy Hotelier</title>
		<link>http://www.wilhelmus.ca/2009/08/723.html/comment-page-1#comment-235</link>
		<dc:creator>Happy Hotelier</dc:creator>
		<pubDate>Thu, 06 Aug 2009 10:33:40 +0000</pubDate>
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		<description>Glad to see you back on the blogging track
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		<content:encoded><![CDATA[<p>Glad to see you back on the blogging track</p>
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